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Blippar : Visual Discovery App With Image Recognition and Augmented Reality

Posted in Artificial Intelligence (AI), Augmented Reality, and Technology

Blippar — Leading visual discovery app using image recognition & augmented reality technologies. Blipp and unlock an interactive experience from the physical world.

Discover a whole new world through your phone’s camera by ‘blipping’ everyday objects, products or images to unlock amazing experiences, including: information, videos, games, music tracks, exclusive offers, shopping and much more!


‘Blipping’ is simple:
1. Download and you’re ready to start ‘blipping’ almost anything in the world around you – from plants to pets, fruits, even your dinner! Try it and see what you discover.
2. Also, look out for the Blippar logo on packs, magazines and posters. ‘Blipp’ the whole page or product for amazing Augmented Reality experiences from your favourite brands.

Blippar with Flowers:

If you simply blipp (scan) any flower, Blippar then uses artificial intelligence and computer vision to identify exactly what that flower is. Blippar provides you with a wealth of information instantly, and far more easily than would be possible with text search. It is the best and most useful tool to tell you exactly what you are looking at – and more. Want to know the name of the plant? Blippar can tell you. How about the Genus? Blippar has you covered. Native region? Best growing conditions? Cultural significance? Blippar can tell you all three.


What about related flowers and objects? For example, you come across a rose and your natural sense of curiosity prompts you to want to learn more. Blipp the rose, then use the knowledge graph to see what it’s connected to. Of course, you’ll be able to see other species of roses, but you’ll also come across other information, such as the etymology of the word “Rose” and it’s connection to the Greek language. Blippar’s knowledge graph functions similarly to human thought processes, so if you’re curious, Blippar will be there to help you discover more.


How often do you come across a lovely blossom and ask “What type of flower is this?” Wouldn’t it be nice to be able to identify – accurately and quickly – the specifics about nature? Instead of searching “plant with a bunch of red flowers that hang off the branch”, let Blippar help you discover more about the world around you.

We see flowers almost every day, and we all love them. Why shouldn’t we be able to identify them? If you’re curious and want to discover more, download the app now to start blipping.

blippar logo mobile IOS   blippar logo mobile Android

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