Punkt is a distraction free cellphone, Industrial designer Jasper Morison has teamed up with the tech minimalists at Punkt to create a radically dialed-back mobile phone called the MP01, available this month.
It has no camera, no apps – not even a single touch screen. “Perhaps the only thing we’ve added is the option to separate yourself from the addictive nature of smartphones,” says Morrison, whose task was to create a phone that could help consumers escape the daily onslaught of digital noise. But the technologically basic MP 01 is aesthetically (and ergonomically) advanced: The sleek wedge shaped and raised rounded buttons make for easy handling, while a handsome metal body and Gorilla Glass display encases a battery that can last several weeks between charges.
Primarily, for this deliberately limited functionality you’ll need to pay $299, which feels like an awful lot of money.